HyperX is a worldwide gaming gear brand. I was commissioned to create a collection of creative images to conceptually represent what it means to be truly immersed in a game.

I envisioned gamers transforming into their avatars, with the fantasy worlds of video games escaping the screen and spilling into their rooms. Playing with concepts like entering the screen, exploring new worlds, out-of-body experiences, losing track of time, and getting lost, my goal was to capture the magic of gaming and evoke its